Elite Exercise Professional Education

I help fitness professionals think more clearly about exercise.

If you've landed here you've probably attended more courses than most people. You've watched countless videos, listened to podcasts, read books, and every day social media seems determined to convince you there's another exercise that you've somehow been missing all these years...

Personally, I don't think that's the problem.

Most coaches know plenty of exercises already. The difficult part isn't knowing another exercise; it's understanding why one might make more sense than another for a particular client, and then being able to explain that decision with confidence.

That's a very different skill.

I don't really teach coaches more exercises. (In some cases, to their disappointment.) They can learn those almost anywhere these days, either from a trainer who's taken our course posting a client solution online or a teenager attempting to be "optimal" for ragebait. Heck, some "biomechanics" courses will even tell you how to "index" exercises and others will teach you "the best one" for each muscle group.

Sod that. What I'm much more interested in is helping people understand exercise well enough that they can solve almost any problem they come across, and clearly explain why they're doing what they're doing.

Eventually you stop looking for rules and start reasoning your way through the problem instead.

P.s. This will mean you come up with plenty of damn cool exercises, but that's a side-effect, not the true outcome.

Why this exists

This mentorship wasn't something I'd planned.

Students kept asking whether there was a way to continue learning after courses had finished, so eventually I thought I'd give it a go. Honestly, I wasn't convinced it would work online because so much of what I do in person relies on conversation, drawing things out and slowly working through ideas together.

As it turns out, I needn't have worried.

Three years later I've realised that, in some ways, I can explain concepts even more clearly online than I can in a gym. Somewhere along the way I seem to have become surprisingly useful with Zoom Whiteboard (a sentence I never thought I'd write), and being able to sketch force vectors, free body diagrams and moment arms while we're talking has ended up making a genuine difference to how quickly people grasp things.

The other benefit is this: we don't have to work through whatever I decided to teach that day. We spend the time talking about your clients, your questions and the things you're trying to understand, which generally makes for much more interesting conversations.

How it works

This mentorship is structured but flexible, designed to give you high-touch guidance while adapting to what you need.

What we'll do

There isn't a curriculum because I don't know what you're struggling with yet.

Some months we'll spend most of the time talking about exercise mechanics. Other months it might be programming, a difficult client, your own training, or simply trying to work out why something doesn't seem to make sense.

Really, it's just three conversations each month with someone whose job is to ask the awkward questions you probably wouldn't ask yourself, and help you make sense of whatever you're wrestling with.

Quite often we'll finish a call and realise we barely spoke about the thing you originally wanted to discuss... because somewhere along the way we found the actual problem instead.

That happens more often than you'd think.

Cost: £300 PER MONTH.

(That's about USD400, EUR350, SGD520, AUD600)

But if you're curious, if you enjoy investigation, and if you'd like to spend a few hours each month thinking more clearly than the month before, I've found the top trainers in various countries around the world really enjoy it.

Let’s get started.

*Places aren't assured. Limited to 8 active mentees per month to preserve call quality and depth.